Sunday, April 19, 2009

a little television history, politicans on television

A lot of folks decry politicans showing up on television. This is not old news and some politicans very slick and hip to the present day culture.

One of the most successful television appearances was in 1968 and was by none other than Richard Nixon. From wiki:

"Sock it to me" also became a catchphrase. During the September 16, 1968 episode, Richard Nixon, running for president, appeared for a few seconds with a disbelieving vocal inflection, asking "Sock it to me?" Nixon was not doused or assaulted. An invitation was extended to Nixon's opponent, Vice-President Hubert Humphrey, but he declined. According to George Schlatter, the show's creator, "Humphrey later said that not doing it may have cost him the election."

Rowan and Martin was the number one television show of that year by the way with Gomer Pyle as number two. Nixon by the way ran on a "peace" platform and vowed to end the Vietnam War.


1 comment:

garyro said...

I first started working the Canco in the summer of 1969. Folks in shipping department and coil/composite were still talking about this episode that I took a snip from. I doubt few remember it today and it is worth refreshing folks memory.

Just as folks will be talking about McCain and Obama being on late night television for a long time and Obama appearently knows how to utilize the mass media. Nixon was not the first president or presidental canidate on television, but he certainly knew how to use the media when it benefited him.

I disliked Nixon intensely (being of draft age at the time), but I always warned folks; never underestimate "Tricky Dick" for the man had a first rate mind when he cared to use it in politics.

Also running the primary as a "peace canidate", using this media to get attention was a brilliant stroke.